Renault Fluence officially launched in Romania, hitting the rest of Europe in 2010
As you may have noticed, today’s updates were a bit late, as I just came back from Renault’s official launch of its new compact sedan, the Fluence in my country of Romania. The new model will replace the very popular old generation Megane Sedan, and aims at taking its segment to a whole new level in terms of style and quality, with its slogan being “Travel upgraded” or for my country, “Travel in business class.”
The launch, which was organized at a hotel in Bucharest, was preceded by a very interesting shadow theater show in which the four main attributes of the car: design, space, technology and dynamics, were highlighted in an unusual way.
But time for some number crunching: the Renault Fluence will be available in three flavors, a 1.6-liter 16 valve gasoline engine, which will output 110 HP, and register a mixed fuel average of 6.5 liters/100 km. The other two engine will be diesels, both measuring 1.5 liters, but one outputting 85 HP and the other 105 horses, they will register a mixed fuel average of 4.5 liter/100 km.
Prices will start from €12,900, for the 1.6-liter gasoline engine with the base trim level, and end at €16,950, for the 105 HP 1.5-liter DCi engine with the top Privilege trim line. Besides the high level of quality that Renault promises, the Fluence will also have the biggest passenger space in its class as well as the biggest boot space.
Either way, with the state of the recession and people not having enough money for expensive cars, this reasonably priced Fluence is definitely attractive for a lot of people. The quality level, from what I’ve seen on the display model is very high, and will definitely surprise a lot of people. Stay tuned for a drive test and a review in the following months, as soon as we can get our hands on the compact sedan from Renault. Until then, you can hit the jump for photos from the launch of the Renault Fluence and leave a comment with your opinion below.
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Hi Andrey,
I’ve just spotted your article while I was doing research for my Fluence article. I wonder whether this official launch you’d attended was for bloggers only? I try to understand if Renault is trying to get better in social web globally?
hey there Cihan, well the launch was attended by all members of the media, from print magazines to other, more corporate websites, but I did see a few other bloggers, so yes, Renault is definitely searching to raise its brand in the social web
hope this will help
Thank you Andrey for the quick reply, all best…